Our story

We know what a busy shift feels like.

byPRD began with a simple observation from hotel operations: the people responsible for a smooth guest experience often have to make decisions with information scattered across spreadsheets, paper sheets, messages and memory.

We are creating focused tools to put the right information in front of the right person, at the moment they need it.

How it started
Where it started

A rota was the first problem we could see clearly.

Planning teams across outlets means more than placing names into a weekly grid. Days off, consecutive workdays, roles and service coverage all affect one another. A schedule can appear complete while still creating a compliance issue or leaving a team exposed on a busy day.

That led to MY ROTA: a seven-week planning workspace that helps managers see the schedule, rule violations and outlet needs together. It is our first product and remains in alpha development.

What we kept noticing

The same friction appeared in different parts of the hotel.

Different teams face different tasks, but they often lose time for the same reason: vital details have to be found, repeated or passed from person to person.

01 / MAINTENANCE

A fault should reach the team that can fix it.

Calls and messages can leave an issue hard to follow. FIX is being developed so a colleague can report the location, problem and urgency quickly, while Maintenance and the reporter can see what happens next.

FIX · Alpha development
02 / BREAKFAST

Finding a guest should not mean searching paper sheets.

When breakfast is spread across venues, guest locations can be fragmented. HOST brings block-to-room check-in, adults and children, live tables and guest location across multiple breakfast outlets into one alpha workspace.

HOST · Available in alpha
03 / GUEST CARE

Important context should follow the guest experience.

A complaint or recovery opportunity matters to the next team too. LOGS is a future concept for shared guest feedback, incidents and follow-up, so managers can act with the full picture.

LOGS · Planned
What guides us

Software should take work off the shift.

Hospitality runs on people. A useful tool should fit the pace of service: quick to use, clear at a glance and respectful of the team’s attention. The data managers need should come naturally from the work, without asking colleagues to do more administration.

We build one practical workflow at a time, then learn from real use. Our products are at different stages, and we are careful to show what is available today and what is still a vision.

Built from real operationsClear at a glanceDesigned to evolve
The byPRD direction

Better tools for the people behind the experience.

Explore what we are building and where each product stands today.

Explore our products →